Keeward Group

Keeward Group is a technology company focussed on the long tail in the media, art and culture industries.

We approach the cultural industries from angles that existing companies ignore, looking at the audiences and creatives that are currently underserved. Through our platform, we create value at the intersection of innovation and diversity, leveraging the entire value chain: from digital and physical distribution to content creation, machine learning and big data.

Over the last 10 years, Keeward Group has brought together a family of companies who share this same focus. We do this through our in-depth expertise across a range of specializations (project management, design, development, marketing, content creation, knowledge sharing, to name a few) and by identifying creative clusters in cities around the world where we nurture young businesses, as well as creative talents, who will bring value to our platform.

I was with the group from 2011 to December 2017, starting off as a freelance copywriter and eventually becoming part of the management team.

My focus has been on growing our content creation team and our media strategy, as well as experimenting with our methodology as applied to industries outside our central expertise, which means I get to tinker about with music projects and fun stuff like that. 

You can find a list of our projects on Keeward's website